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Arsenal have struck up a new partnership with Italian-Dutch Company Cavallaro Napoli, who will provide the club’s suits for the couple of season.
News of the deal will be sweet to hears of the fans, firstly for the continued prestigious way the club carries itself to the public, but also because the commercial aspect of Arsenal does not measure up to that of other clubs in recent years.
The Gunners’ kit deal, although a national record at the time of its unveiling, has seen being outdone by most other top clubs in the league, and this is not the only way that they have been taken advantage.
Manchester United and Liverpool have announced shirt sleeve sponsorship deals, and this is just the latest in a long list of commercial deals, especially for United. If Arsenal do not want to be dropped in the race then this is the perfect way to do so, by taking advantage of every opportunity.
On the fashion side of things, the company are clearly a popular choice with the Gunners. A Dutch article on the deal by Quotenet.nl quotes founder Giuseppe Cavallaro as saying “the players asked for us”, when he was questioned on the reasons behind the deal.
Cavallaro seemed very keen on the deal, telling the press that Arsenal would be their “number one project from today” and revealing that he “especially flew up and down in July” as he tried to conclude the deal.
It’ll be reassuring that companies are still keen to work and do deals with the Gunners, and it will be up to the commercial team to keep pushing the club forward financially and reinvesting so the fans can see the results on the pitch.